The 105th Canton Fair duly opened in spite of the ever-spreading global financial crisis which has cast a shadow over the world economy. Under the impact of the financial crisis, both import and export value have considerably declined in the first phase compared with the same of last fair.
Our company has taken more active marketing modes in order to cope with the unfavorable influence that may have been caused by the financial crisis. First of all, aimed to build an excellent enterprise image that catch eyes of customers, we spent almost one month communicating with the decoration company on design and decoration of our booth at the fair and put great efforts on the setting thereafter. We also introduced a series of new products including inverter, inductance cooker, hair drier, electric rice cooker, senor light(LED) all of which reflect the charm of our brands.
The turnover of our company reached 50.82 million US dollars at this fair with an increase of 3.2% in comparison with last session.
Against the ever-spreading global financial crisis, our company achieved higher turnover thanks to novel booth and brand charm. The success on the Canton Fair has greatly strengthened our confidence in marching against the financial crisis for the coming days of this year.
2009-4-23